• 03Apr

    The Chainsmokers consists of DJs Alex Pall and Drew Taggart. In the interview, the duo discuss their rise to fame, how they met, and more importantly how they want to push the boundaries of what an EDM artist can do to create an unique identity. The interview was released right after “Closer” was released. This song is different than their other hits such as “Don’t Let Me Down” and “Roses”, because it features Taggart singing.

    This is something that is not common in EDM music, but shows how the Chainsmokers have become an unique act in a field that lacks diversity.

    Alex Pall explains that the met in New York, when a friend explained that the two would likely get along. Taggart went to Syracuse and came from NY City to meet Pall.

    Both had gotten into DJing because of its growing popularity, and the access to the scene that it provided. After meeting, the two connected, and decided to begin working on music together by the next day. After tirelessly playing in bars and music scenes throughout the city, the two began to gain national, and then worldwide recognition with their hit selfie. Pall says that the problem however, was that the two wanted to create an identity and blur the lines between multiple genres. Their first hit, #selfie, was not anything unique, and either was their next two hits “Roses”, and “Don’t Let Me Down.” Both songs were hits, but did not stand out, or express the identity of the two as anything out of the ordinary.

    The two wrote “Closer” along with the singer Halsey, with the idea to not only help write the lyrics but for Taggart to sing in it as well. Closer was about Taggart’s reflection of society, and his college years. He was from Maine, and went to a school with wealthy, superficial girls. He wanted to tell his story and express his voice through this song. This song would go on to be a large hit, and in many ways the chainsmokers


  • 30Mar

    Alex Pall and Andrew Taggart are a production duo, called The Chainsmokers. They have been climbing their way to the top very quickly. With their number one song “Closer”, reaching the top of the billboard chart for 12 weeks and multiple other songs also reaching for the stars. The Chainsmokers have broken many records and now they have a message for the people in their generation, including the younger ones who feel that their social media platforms are the most important things, with their new single “Sick boy”.

    The Chainsmokers reflect their frustration involving today’s society that gives social media complete importance above all other things. This generation engorges themselves in multiple social outlets, they even try to create jobs with them. Their music is relatable and mirrors how they feel. “Sick Boy” is a little darker than their usual musical tones, but as Taggart said in a Forbs interview, “I think that’s the tone of society right now.”

    “How many likes is my life worth?”

    The Chainsmokers are addressing the implications that social media has on us. They express to us, through their song, how much we feel the need to be liked by others and how many likes we need to feel a sense of acceptance. Unfortunately, we place ourselves in that situation, only to find out the feeling is not liberating. Their message is strong and could ultimately be a big risk for their career, but they are ready to accept the judgment that they may receive. Regardless, The Chainsmokers are voicing their opinions through their music, and they are grateful to see their single is receiving so much love and support from their fans. The song has already reached the top 100 on the US Billboard and at the top of radio lists in multiple countries all over the world.


  • 25May

    Jay-z’s music streaming business, Tidal, faced its lowest moment when most of its management staff stepped down and the membership went low. This situation did not demotivate the renowned rapper. With the help of Desiree Perez, Tidal is now gaining ground with more people signing up on the platform. Perez, an expert in the music and entertainment industry, helped Jay-Z to transition from rapping to the music streaming industry. She has the ability to capture the interest of customers and strike million dollar hits. Her presence has seen the company restore its fame through their app and release of several albums from their popular co-owners such as Rihanna, T.I, Beyonce and Kanye West.

    About Desiree Perez

    Desiree Perez has made a name in the music and entertainment industry due to her deep passion, as well as strong negotiating and accounting abilities. Apart from Tidal, she also manages Jay-Z’s Roc Nation Sports Company, related article on businessinsider.com.   She has been in the music industry for over 20 years. Perez is married to the “OG” Juan Perez, who heads Roc Nation Sports as well. She is known for negotiating Beyonce’s Formation Stadium Tour and Rihanna’s Samsung deal. Desiree belongs to the Hova Circle of Influence, which comprises her husband, TyTy Smith, Jana Fleischman, and Jay Brown. This circle is in charge of the general operations of Roc Nation Sport, including its various units of management, publishing, and label operations.   Additional article on pagesix.com.

    The music streaming business has become more competitive. In an effort to survive competition from bigger players like Spotify and Apple Music, Desiree Perez has helped Tidal to target young music consumers and potential corporate buyers. She has proved her commitment to the success of the business by helping Jay-z to come up with new plans for Tidal Company. The N.Y. Daily News called Desiree “Babe Ruthless” owing to her aggressive negotiating skill. Her enthusiasm surpasses that of Empire’s own Cookie. She has an impressive history in talent management.  For more of Dez, follow Dez here.

    Be sure to click http://www.apple.com/music/ for additional reading.




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