• 11Apr

    ClassDojo is an app created for parents, teachers, and students in 2011. Series C funding was collected on the Class Dojo app and raised $35 million. ClassDojo facilitates communication between teachers and parents for the benefit of the students. The total raised for Beyond School so far is $65 million. Beyond School is a new app that takes education outside of the classroom. It is free for teachers and students to use Beyond School, but the school system pays for it.

    This communication platform has expanded in eight years. One in six families with an elementary school child uses the app. ClassDojo should make education fun for the students and easy for the parents and teachers to stay connected to student progress and for empowerment. Liam Don co-founded the ClassDojo app that is based in San Francisco, Calif. Don planned to create a positive culture within schools and classrooms. The app has grown far beyond that. For the past eight years ClassDojo has worked to create community. 

    ClassDojo is used in 95 percent of United States schools for grades kindergarten through eighth grade. A team of 40 professionals operate this school app that is used in 180 countries around the world. Over 25 percent of the British, Asian, and Latin American countries use ClassDojo in their school systems. The percentage increases a little each year through word of mouth as more European classrooms use this amazing app. A teacher in New York realized the device stimulates student interest and boosts their achievement in schoolwork.

    ClassDojo is a learning tool; it is not a substitute for teachers. This app could be a teacher’s aid. Teachers can use the app with a smartphone, tablet, or computer in place of a gradebook. The app makes it quick for teachers to enter and change grades. ClassDojo makes it very simple for teachers to keep grades in order and generate student reports . The app makes it accessible for parents to check up on their childrens’ school progress. Students can decorate their ClassDojo site with pictures, awards, and school reports. ClassDojo can post daily homework assignments.

  • 18Apr

    A lot of mobile tech critics will argue that young children are too zoned into it that it causes or increases ADHD, and they believe parents should regulate their usage of it. But others have figured out ways to use that technology to capture young children’s attention while in the classroom including the founders of ClassDojo. ClassDojo is an app that works like a social media app, but all activities are classroom focused and include behavior point systems, class project feeds and open channels of communication.

    It was Sam Chaudhary and his partner Liam Don who brainstormed the idea for the app. They happened to visit a teacher’s forum and started bouncing ideas off the teachers in attendance there. They realized they didn’t need a real complex app with too many useless gizmos, but just an app that could the basic things that teachers needed to deliver their lectures more effectively. Each new version of the app they released had even more features that took into account customer feedback, and soon they had something similar to Facebook on the market, but with a very different philosophy.

    Unlike the controversy that’s surrounded Pinterest in the news recently, ClassDojo has never sold user data to any advertising firms or mining companies. They have never attempted to track users, and in fact some of the investor capital they’ve received has been used to increase privacy and security measures. The app integrates well with mobile device messaging systems, and parents love it because they can periodically check in to see how their children are doing in the class, or to hear what their teachers are saying. Administrator approval is not required to use the app, but many principals have decided to use it because it not only allows them to see how teachers are doing; it also has led to them doing away with the parent-teacher meetings because ClassDojo takes care of it for them.

    ClassDojo has always been free, a model that that Chaudhary and Don always want to keep. Their main goal is to make it user-friendly and not to flood their interface with ads, and they don’t use ads to promote it either. They believe in the power of user reviews and word of mouth to spread awareness of it, and their plans for bringing revenue from it will be adding optional premium features to it in later releases. For now though investors are not in any hurry to get their capital back.



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