Alexandre Gama founded his Brazilian advertising agency, Neogama, in 1999 and serves as its CEO and CCO. Gama has developed Neogama into one of the top ad agencies in Brazil and has created many memorable advertising campaigns for brands including is most famous one for Johnnie Walker called “Rock Giant”. He was also the fist Brazilian to serve as the Global Chief Creative Officer of a global agency network when he led the BBH.
In connection to his advertising career, Gama was the first person from South America to present a Master Class at the Cannes Festival. He also serves on the board of the Brazilian Association of Advertising Agencies and has been a Foreman multiple times for the International Film Jury.
During his career, Mr. Gama has earned many awards. Among these is being named as one of the 10 most important people in advertising by the newspaper Meio & Mensagem. Due to his efforts, his advertising agency won a Golden Lion at Cannes for a campaign that he had designed. He has also won the “Entrepreneur of the Year in the Communications Industry” award which is given by Caboré.